Challenge Accepted!!!

Challenge Accepted: The Reel Hit 38.3K and Brad Dalke Is Locked In

A little over a week ago we posted about Caleb Clark’s first, “official day”,  repping Bonk Golf at the Rocket Mortgage Classic. He rolled up, locked eyes with Brad Dalke right after Brad’s round, and put a simple challenge on the table: get the Instagram reel to 30,000 likes and the collab is on.

The golf internet did what the golf internet does best.

That reel just crossed 38.3 thousand likes. Not 30K. Not “close enough.” A clear, decisive green light.

And five days ago, Brad Dalke officially agreed. The collab is happening.

We’re looking at this fall. Stay tuned 😳

This is exactly the kind of organic, high-energy moment that made us bring Caleb onto Team Bonk in the first place. He’s a real player who can bomb it, creates content that actually feels fun, and has a knack for turning a random walk around a PGA Tour event into something the whole community wants to watch and participate in. The fact that the likes didn’t just trickle in but smashed through the target shows how locked-in everyone is right now.

Golf should be fun. It should look good. And it should feel like you. Caleb living that out on day one—and the community showing up so hard for it—is the perfect reminder of why we’re here.

We’re already cooking on the details for the fall collab. Expect the same authentic energy that got us here: big drives, good vibes, and zero forced corporate stiffness. When it’s time, you’ll know.

In the meantime, keep repping with us. Use code Caleb15 at checkout for 15% off your next order at bonkgolf.com. Hats, apparel, and gear built to keep you focused on the game (and looking sharp while you do it). Free ball marker with every hat, as always.

Follow the journey:

@caleb_clark_golf

@braddalke40

First day was just the start. The reel went nuclear. Brad said yes. Fall is going to be fun.

See you out there.